our capabilities

Our clients are guaranteed to receive the same quality media, value add and net pricing they would otherwise receive if they paid 100% cash for their media. We collaborate with you and your agency to make sure all financial and media goals are met, while leveraging your underperforming assets to deliver even more.

In exchange for your underperforming assets, your brand will receive trade credits and/or cash. The trade credits are then used for media, retail marketing, and sponsorship opportunities that will assist your overall bottom line.

All media buys and marketing promotions remain at the direction of the client and their agency, allowing the client to maintain all creative requirements, buying specifications, and added-value requests. From television and outdoor to the ever-changing world of digital media, our full-service company can provide:

Television

  • National Broadcast & Cable
  • Local Broadcast
  • Programmatic

Radio

  • Network
  • Local

Print

  • Consumer Magazines
  • Newspapers

Out-of-Home

  • Billboards/Bulletins
  • Airports/Transit
  • Street Furniture
  • Cinema Advertising
  • Digital/Mobile

Anchor will enhance your brand position and keep your products top-of-mind throughout the path to purchase with high profile retail marketing. Let us activate and manage efficient retail campaigns that bring your brand to life and increase ROI when and where it matters most.

Retail Merchandising

  • In-Store Signage & Displays
  • Branded Kiosks
  • Product Sampling & Trial
  • Mobile Retail Extensions

Printing Services

  • Digital Printing
  • Offset Printing (Sheet fed & Web printing)
  • Mailing Services/Full Bindery
  • Fulfillment

Retail Promotions

  • Promotional Give-Aways
  • Branded Premiums
  • Gift with Purchase Incentives

Experiential Activations

  • Trade Show Booths
  • Pop-Up Shops

Anchor keeps your brand at the forefront of the ever-evolving digital landscape with digital expertise in programmatic, web design & development, display advertising, content marketing, social media and analytics. We are the only corporate trading company that is Google Analytics certified (1 of only 30 Google Premium Certified agencies).

Digital

  • Buying & Planning
  • Design & Development
  • Display & Video
  • Ad Serving
  • Mobile
  • Social Media
  • Analytics **Google Premium Certified**

Anchor clients have entrée to valuable event opportunities that are often cost prohibitive with traditional marketing budgets. Through our dedicated sports & event marketing division, we have tapped the greatest minds in the business to deliver powerful event sponsorships and targeted activations that range from national tours to localized initiatives. Our collaborative approach will leverage strategic alliances, provide turn-key execution and expand your marketing footprint in new, creative ways.

Event Opportunities

  • Sporting Events
  • Music Tours
  • Film Festivals
  • Award Ceremonies
  • Health Expos
  • Trade Shows
  • Cause-Related Programs
  • Press Events
  • Conferences

The simple, direct Anchor approach allows clients to expand and enhance their brand footprint without additional cash outlays.